You can buy some of Louis Vuitton’s Brazil-themed Cruise 2017 collection bags right away

As a reminder that fashion is a truly global industry, Louis Vuitton unveiled its Cruise 2017 collection in Rio de Janeiro, Brazil, over the weekend while most of the United States was grilling hot dogs, with no regard for global fashion or the upcoming Olympic Games, which will also be held in Rio. As you can imagine, the bags in the collection were as bright and sporty as the location and timing would seem to imply.

In addition to two beautiful striped Epi Leather prints, the new collection features a couple of bags printed with images of men playing soccer, which is about as Brazilian as you can get in a bag. With those bags, Vuitton has chosen to follow a path that relatively few older European luxury houses have attempted: see now, buy now. Half a dozen of the new bags, which are fresh takes on “new classics” creative director Nicolas Ghesquiere introduced during his time at LV, are immediately available on the brand’s website.

Take a look at the bags below; Personally, I’ll skip over the football guys, but I love the blue stripes.

Louis Vuitton City Steamer PM Bag
$3,850 through Louis Vuitton

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Louis Vuitton Petite Malle bag
$5,750 via Louis Vuitton

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Louis Vuitton Petite Malle bag
$5,750 via Louis Vuitton

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Louis Vuitton Twist MM bag
$4,100 via Louis Vuitton

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Louis Vuitton Twist MM bag
$4,100 via Louis Vuitton

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Louis Vuitton Twist MM bag
$4,050 through Louis Vuitton

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Louis Vuitton Twist PM bag
$3,750 through Louis Vuitton

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